Wirtshauskultur
Client
Wirtshauskultur
project
Hoib so wüd, wie'sd glaubst!
task
Digital MarketingConceptionContent ProductionGraphic design
Winning Gen-Z for Gastro Apprenticeships? Tricky, in an unjustly negative industry!
Winning Gen-Z for gastronomy apprenticeships?
Tricky, in an unjustly negative industry! Authentic representations and honest employers are a prerequisite for young people, so the moral demand on them is getting bigger and bigger. However, it is also a fact that there are certain prejudices in the catering industry - we do not want to sweep these under the carpet, but to portray the resulting opportunities.
Through "hoib so wüd, wie'sd glaubst" precisely these societal prejudices against the industry are addressed and illuminated from different perspectives.
Cooperation
Director - Daniel Hager
DoP - Alexander Schneider
Produktion - soviso
Text - Maria-Christina Schinko
Foto - Clemens Schneider